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Publish Monkey Blogging Workshop

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Your business blog is a vital part of your digital marketing strategy. Find out how to create posts that will resonate with your audience and generate new leads.

How important is a title? How can you increase your click-through rate?

Take your blog to the next level and learn how to get the most out of your posts by joining the MMB sponsored and Publish Monkey run half-day business blogging workshop led by writer and social media expert, Susie McBeth.

This workshop is limited to 7 attendees so that plenty of time can be allotted to 1:1 attention and questions.

Course Description

This half-day workshop is designed to take you through the basics of business blogging and building an effective content strategy.

Topics covered include:

  • Understanding how your blog can be an effective sales and marketing tool
  • Defining your goals and audience
  • Finding your blogging voice
  • Developing a content strategy
  • Content calendars
  • The importance of keywords and how to research them
  • Titles, emotional scoring and why it’s important
  • Blog structure
  • How to optimise your posts for SEO
  • The importance of images
  • Where to share
  • Repurposing content

Date: May 10 – 9:00am-1:00pm – Leeds city centre – £150 per person/ £110 for MMB Members

MMB members get a discounted rate, and places are limited. Click here to see the full course details

Susie McBeth is a writer for, The Huffington Post, Nerd Like You and various other online and offline publications globally. She is also the owner of content creation and social media agency, Publish Monkey.

Susie creates content and edits for numerous startups, entrepreneurs and business blogs including Café Asia, Obrussa and Winbox. Susie also ghost-writes and edits business books and in her spare time writes fiction and interviews celebrities. She has helped grow the Twitter following for various startups, entrepreneurs and companies like (@bitrebels). To find out more about her, why not send her a tweet.

To book your place and arrange payment, please email (your place is not guaranteed until you have paid a £50 deposit). 



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